7 Ideas to Help You Kick Fear Where it Hurts

Fear Can Be Like a Gut Punch

Fear is the bane of many people’s existence. Fear manifests itself as sickness, broken relationships, opportunities missed and regrets. It doesn’t have to be that way and there are strategies you can use to kick fear where it hurts. Recently, … Read More

5 Resolutions for Year Fifty-Two of My Life

Yesterday was my 51st birthday. Below are five resolutions for year 52 of my life. I think of them as compass-like and guiding. I am a steadfast goal setter and this feels like a different exercise. Goals are specific, measurable … Read More

A Good Idea Not Well Executed – 2.0

Rarely does the sequel meet the payoff of the original. When Hilton Hotels had a good idea not well executed that I wrote about on Wednesday, I didn’t expect a follow-up message.  As Paul Harvey used to say, “Now, the … Read More

Proven Success Formula?

Everyone is interested in a “proven Success formula,” right? In 2009 Chris Guillebeau wrote 279 Days to Overnight Success. I recently came across this excellent work by listening to a book by Jane Friedman about publishing a book. What I like … Read More

The Duality of Sales Reps

[headline style=”1″ align=”center” headline_tag=”h1″] Sales Reps Must Think Like Innovators to Sell to Innovators [/headline] The first edition of “The Diffusion of Innovation” by Everett Graham was published in 1962. Graham’s seminal work supplied structure to academic thinking about how innovation … Read More

What’s Your Attribution Method?

The folks at Opticall recently published their Medical Marketing Outlook for 2016. Reading through the article offers many interesting insights into what is happening in the elective medical procedure market. What comes to mind for me is attribution. Last Fall, … Read More